Trident Limited is the flagship company of the USD 3 billion Indian business conglomerate and global player, Trident Group. The company operates in Yarn, Home Textiles, Paper & Stationery, Chemicals and Captive Power.

We started our journey in the early 1990s with a few bundles of raw cotton and a dream. From being a solitary yarn manufacturer, the company has evolved as one of the largest, state-of-the-art and integrated home textile manufacturers globally. Our manufacturing facilities located in Barnala (Punjab), Dhaula (Punjab) and Budhni (Madhya Pradesh), cater to a customer base of over 100 countries across the globe.

Presently, we are the largest manufacturer of terry towels in the world, one of the biggest producers of wheat straw-based paper and among the foremost yarn spinners in the country. With consistent investment in technology, constant research and an innovative approach, Trident has acquired wide and varied global-scale capabilities in terry towel and bed linen production

TRIDENT GROUP embraces a culture of sustainability, innovation, diversity and inclusion.


One of Trident’s most well-known and successful brands, JIVA, has been serving you for years with products that ensure your well-being and hygiene. With an ever-evolving range of products embedded with the latest wellness and sanitization technologies, JIVA has become synonymous with keeping you healthy and hygienic all year long.


The unmistakable luxury and grace of using the products from our luxury category makes your experience a truly self-indulging and mesmerizing one. It is our promise to make you feel extra special and pampered to no end.


Our signature mélange collection has been creatively designed and consciously manufactured to ensure that you get the perfect amalgamation of chic and classy textures coupled with extreme comfort.