2021 Home Textiles Week Agenda

Monday, March 22

9 a.m.

Morning Kick-Off with Jeff Kaufman and Jennifer Marks

Home Fashion Products Association President Jeff Kaufman and Home Textiles Today Editor-in-Chief Jennifer Marks welcome the industry to the online spring market.

9:05 a.m.

Keynote: Stacey Widlitz
Retailing in a New Era

How do the retailers that snapped up market share in 2020 grab even more of it? How do those who lost share get back into the game? What do retailers need to get on their radar for 2021? In this live keynote session to kick off market week, advisor Stacey Widlitz will lay out the opportunities and unforeseen pitfalls facing the retail sector. A former Wall Street Executive turned Entrepreneur, Stacey is the Founder and Chief International Store Hunter of SW Retail Advisors, a data-driven Independent Research Firm with offices in London and NYC. She also spent a decade as a CNBC TV Retail Analyst and is a recognized top influencer in the industry.

10 a.m.

The Retail Scene Today

Featuring Dana Telsey, CEO & Chief Retail Analyst, the Telsey Advisory Group

2 p.m.

Understanding the Cotton Market in 2021

With the global pandemic, political issues in China and new trade barriers in India, the worldwide cotton sector is in a period of nearly unprecedented turmoil. This webinar will lay out the issues surrounding the cotton market this year with experts from the cotton brokerage sector, legal observers and Supima offering a forecast of what to expect going forward. Speakers will be: Marc Lewkowitz, Supima; and Robert Leo, Meeks, Sheppard, Leo & Pillsbury.

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5 p.m.

Special Retail Keynote Presentation 

Details to be announced!

Tuesday, March 23

9 a.m.

Welcome to Day 2

Home Textiles Today Editor-in-Chief Jennifer Marks welcomes the industry to the second day of the virtual spring market.

9:05 a.m.

The Joor B2B Retail Platform

Featuring Kristin Savilia, CEO, Joor

10 a.m.

Material Makeover

Consumer satisfaction gaps, the growing importance of sleep quality, and emergence of sustainability as a value driver are creating opportunities for established brands and new entrants to disrupt the U.S. bed sheet market. This fragmented, needs-based market is poised to grow after several years of declines, but will require brands to reimagine their product offering and invest in new fiber solutions to meet the evolving needs of U.S. consumers. Please join the Eastman Naia™ team as they unveil the results of their 2021 U.S. Bed Sheet Study to help your brand navigate and find success in the post-pandemic U.S. bedding market.

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2 p.m.

Lenzing Presentation

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3 p.m.

The Future is Female – Are you ready?

With more opportunities and rising incomes, women globally now have more purchasing power than ever before. In an exclusive interview with Home Textiles Today Editor-in-Chief Jennifer Marks, Sven Ghyselinck, CEO of Devan International Group, and Tom Palmaerts, partner and chief of trend at Trendwolves, talk about what product developers need to know to plug into this powerful buying group. What are the key issues for women that product developers should keep in mind? What are the purchasing triggers around the concepts of body positivity and body respect? How has the consumer’s thinking around sanitation and cleanliness changed during the pandemic, and how can products address that?

5 p.m.

Textiles Champions: Consumer Intelligence

Home Textiles Today will celebrate companies for their digital achievements in a new market week awards event – Textiles Champion: Consumer Intelligence! We will be honoring companies that are standouts in three B2C categories:

  • Social Media Excellence
  • Digital Engagement Excellence
  • Digital Brand-Building Excellence

Wednesday, March 24

9 a.m.

Welcome to Day 3

Home Textiles Today Editor-in-Chief Jennifer Marks welcomes the industry to the third day of the virtual spring market.

9:05 a.m.

Who America is Sleeping With: Opportunities in Sleep Shops & Furniture Stores

For the 80% of American mattress shoppers who still want to try before they buy, bedding specialty and full-line furniture stores drive technology and fashion trends. And it's not only for the mattress itself but increasingly for the sheets, pillowcases and bedding accessories too, opening up opportunities for home textiles suppliers. Find out what makes these critical influencers tick and how and what they buy in this exclusive session with Furniture Today Editor in Chief Bill McLoughlin and a special guest.

10 a.m.

Microban Presentation

2 p.m.

Cotton: What you see is what you prefer

The essence of the familiarity principle of attraction is the tendency among human beings to develop a preference for things such as products, ideas, logos, etc., which they see more often. Familiarity tends to create a more positive feeling amongst consumers. The more we see something the easier it is to connect, find comfort, and associate a feeling of positivity. This can also be relevant to a particular trademark or fiber such as cotton. The legacy and comfort of cotton endures – from generation to generation and closet to closet. Let’s discuss some of the many reasons to bring cotton home. Featuring Jennifer Lukowiak, Director, Supply Chain Marketing, Cotton Incorporated.

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3 p.m.

Sinomax Presentation

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5 p.m.

Home Textiles Week Game Night!

Industry vets Warren Shoulberg and Mark Grand are coming out of retirement (or alleged retirement in Warren’s case) to host an interactive trivia contest. The pair will match their well-honed wits as they tee up trivia questions to four industry execs. Audience members can also “buzz in” to answer questions and win prizes.

Thursday, March 25

9 a.m.

Closing Remarks

Home Textiles Today Editor-in-Chief Jennifer Marks welcomes the industry to the final day of the virtual spring market.

9:05 a.m.

Closing Keynote Session

Details to be announced!